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Adidas sells Reebok for up to €2.1bn to Authentic Brands | Financial Times
Direct-to-consumer sales boost Adidas, but higher supply chain costs hit profits - Internet Retailing
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Adidas issues upbeat FY22 revenue forecast despite Russia effect - Just Style
6 Things You Should Know About Adidas' Digital Marketing Strategy
Adidas and Allbirds unveil low-carbon-footprint sneaker from their collaboration
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Case study: Adidas uses Google data insights to create targeted storytelling and more relevant product messages
Key Takeaways From Adidas' Social Media Strategy | Socialinsider
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Adidas puts partnership with Kanye West under review | Reuters
How Adidas is planning for DTC to make up 50% of its revenue by 2025
Adidas reduces focus on short-term marketing metrics
How Adidas' Focus on Data-Driven Growth Has Led to its Burgeoning Rise - Datahut
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Manifestations, Insights and Underlying Logic Behind adidas' Digitalization Strategy
adidas Launches 'Choose to Give Back', a Resale Program Enabled by thredUP
adidas Group Steps up its Game with Neo4j to Personalize the Customer Experience - Neo4j Graph Data Platform
Adidas lowers FY guidance on China slowdown, global pressures - Just Style
Adidas posts 28% decline in Q2 operating profit despite sales increase | Reuters
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